Share Your Passion

OJO Sunglasses is a leading Cyprus-born brand built on quality, innovation, and affordable luxury, values that align with our own philosophy. 

Concept: 5 Hoodies - 5 Acts

Each shot showcases a different everyday activity, with each hoodie color representing its own “act,” forming a cohesive series of energetic, modern-life moments. 

*Led by the creative direction of Irene Panteli

Act 1:

Spilled but Stylish

This scene captures the chaos and spontaneity of everyday moments as matcha spills in motion, emphasizing the unpredictability of modern life.

Act 2 :

Constant Rush

In this act, individuals are shown to be in rush, symbolizing the multitasking and constant movement of work and study life.

Act 3 :

Game In-Motion

This act captures the thrill of movement and athletic expression. This dynamic composition represent energy, passion, and physical activity.

Act 4:

Play It Sweet

Playful and vibrant, this act highlights the simple joys of everyday life. The pink candy, brings a refreshing and youthful tone to the campaign series.

Act 5:

Hungry For Fun

This scene embraces the fun, carefree and indulgent moments we all experience, through mid-bite burgers and fries suspended in motion, portraying the playful side of everyday living.